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RCG NEWS CENTER


For Immediate Release
October 16, 2007

Media Contact:
Debbie Koke
(914) 536-7557

Horizon Marketing Group Merges its Company of Brands into Single, Integrated Company

-Integration to Provide a More Streamlined Operation for its Clients-

Rocky Hill, CT -Horizon Marketing Group, Inc., a leading full-service marketing communications agency, has announced the merger of its four independent brands into a single integrated company. Horizon's family of brands include: Vanguard Strategies Company, Peer 360, Relationship Capital Group (RCG), and the newly launched Divide The Ride (dividetheride.com). The motivation behind the merger is to provide Horizon clients with more streamlined operations. Each of the brands will retain its existing corporate brand identity. However, client agreements and billing function will be handled exclusively by Horizon Marketing Group.

"The merger is the next logical step for Horizon Marketing Group and we are confident that our well defined integration plan will provide our clients with a more cohesive organization," stated Bryn Tindall, CEO, Horizon Marking Group. "We believe that this merger will provide greater clarity for our clients when it comes to defining operational procedures. Moving forward, we expect to see an even higher level of client satisfaction."

Horizon Marketing Group and its family of companies provides products and services to a variety of clients in the business and non-profit sectors, including: The Home Depot, Heineken, Wrigley, GE, Subway, Carter's, Timex, Smirnoff, Stanley Tools, OshKosh B'Gosh, Coldwell Banker, National MS Society, Liberty Medical, and Sun Microsystems.

About Horizon Marketing Group:
Horizon Marketing Group, based in Rocky Hill, Connecticut and St. Petersburg, Florida, is a leading full-service marketing communications agency that provides creative services, email marketing and communication services, technology solutions and strategic services. Horizon?s professional staff works with large and small companies in finding the right fit of products and services to meet their needs. From launching an informational website, developing a new e-commerce enterprise, creating a new corporate identity, or developing and implementing email strategies, Horizon has the capabilities and experience to help. Horizon?s team has expertise in research & planning, website design, systems development, and integration with legacy systems. For more information on Horizon Marketing Group, please visit our website at www.horizonmarketing.com.

About Peer360:
Peer 360 features rich e-mail marketing products, strategically executed by professionals, offering multitudes of downloading, file sharing, and reporting capabilities to fully integrate offline and online marketing strategies. Peer 360 is recently launching Peer 360 Version 8.0. For more information, please visit our website at www.peer360.com.

About Vanguard Strategies Company:
Vanguard Strategies Company helps clients identify and evaluate opportunities, combining marketing and technologies to solve key business problems, drive competitive advantage, and stimulate business growth. Vanguard's service offerings include: Email Marketing & Website Strategies, Public Relations & ePR, Search Engine Marketing (SEM) & Search Engine Optimization (SEO). For more information, please visit our website at www.vanguardstrategies.com.

About Relationship Capital Group:
Relationship Capital Group specializes in relationship sales consulting. RCG helps companies understand and make best use of their organization's network of relationships by combining real-world relationship based sales strategies with sophisticated relationship management technologies. The result is a unique set of solutions that helps organizations systematically utilize relationships to access key accounts and increase sales. For more information, please visit our website at www.rcgsolutions.com.

About Divide The Ride:
Divide The Ride provides parents with a free, secure and easy to use method of creating carpools with families they know and trust. Using web-based technology, Divide The Ride helps busy parents by creating on-line carpool calendars based on parents' schedules and driving availability. What makes Divide The Ride unique is its ability to create a schedule of driving assignments based upon each parent's individual needs. The carpool calendar is then emailed to everyone in the group along with text messages and email reminders. Divide The Ride is a free service and all information is safe and secure. For more information, please visit our website at www.dividetheride.com.

THE HISTORY BEHIND RCG

As the founder of networking companies Contact Advocate, Inc., and ConnectME!, Bryn Tindall has showcased the value of banking business relationships. The social events these companies hosted demonstrated networking at its best.

The success of these companies brought a larger concept into view. Tindall realized that a similar networking paradigm could be applied directly to corporations. Companies already had an enormous amount of relationship capital within their own infrastructure. Every employee, vendor, partner, and associate knew someone, or had a contact of value to someone else. It was obvious - there were connections that could lead to new business. Finding the most direct path was the key.

That realization led to a partnership with Paul Butcher (RCG President) and the creation of Relationship Capital Group. Butcher’s experience with PWB Associates, Affinity Partners and IMG Sports and Entertainment Group made for a natural fit. Working with strategist Steve McLoughlin (RCG Vice President), RCG was designed to assist companies in finding and leveraging the connections they already have within their organization. Most notably, RCG’s business model includes unique and extensive interview techniques, which capture valuable contacts not found in traditional databases.

RCG focuses on who people know and then combines strategy and software applications to create more direct paths which dramatically shorten sales cycles.


PRACTICING WHAT WE PREACH

Bryn Tindall is the founder, owner, and CEO of several specialized marketing companies including Horizon Marketing Group, Vanguard Strategies Company, and Peer360. This connected yet diverse group of companies provides clients with the ability to combine services that include strategic planning, creative design and email marketing. The end result is a uniquely tailored approach that exactly meets the needs of each client.

Being a firm believer in building on both known and undiscovered relationships, Tindall's senior management team has engaged Relationship Capital Group to increase business opportunities for the Horizon family of companies. “The same principles and programming that every RCG client receives will be applied to growing our sister companies,” states RCG President Paul Butcher. “We firmly believe RCG can intelligently grow any business and I am looking forward to seeing the impact made by RCG on these other companies.”